![]() ![]() Ultimately an effective Instagram marketing strategy will cover both categories of content. When designing Instagram campaigns, it’s important to have a clear understanding of what action you’re encouraging users to take and how this will help you achieve a specific business goal.Ĭommonly, Instagram campaigns are focused on: Let’s put this another way: if your Instagram activity were Olympic events, your BAU content would be the Marathon while your Instagram campaigns would be the 100m final. Plus, the goal of an Instagram campaign is targeted, specific and measurable, lending itself to driving conversion. These campaigns run for a fixed period of time and have a clear, time-sensitive objective they are working to achieve. ![]() On the flipside, Instagram campaigns are specific marketing campaigns with a defined, singular goal. This content is designed to keep your brand top-of-mind with current and potential customers and are shared on a regular basis (whether that’s multiple posts per day or a handful of regular posts each week). In a nutshell, BAU content are ongoing, brand-building Instagram posts that aim to foster awareness and trust with your audience. You’re probably familiar with the latter, even if you haven’t come across this term before. ![]() ![]() When it comes to using Instagram for business, there are broadly two types of content you’ll be sharing: Instagram campaigns and business-as-usual (BAU) content. Luckily, we cover all of that (and so much more) in this ultimate guide to Instagram campaigns below. Ultimately, Instagram campaigns are what will help you book out your client calendar, sell out your latest product release or significantly boost your Instagram followers.īut to make the most of your first (or next) Instagram campaign, you need a plan in place and a thorough understanding of what campaign type is right for your business. Unlike your regular brand-building content on Instagram, campaigns are designed to help you hit a specific, measurable target and work towards a tangible business goal. Anyone hoping to move forward in a relationship with a Leo would do well to lean into optimism, a love of living, and an appreciation for luxury, as even the most modest lion would adore the regal treatment.Are you generating tangible results from your Instagram activity? If not, it could be time to tap into the power of Instagram campaigns. Embracing life's simplest and grandest moments with a lover they share magical, sparkly chemistry with is the stuff Leo fantasies are made of. As much as they tend to seek resounding applause from the world, they'll be most content if they feel fawned over by someone they're equally wild about. The fire sign is passionate and easily, naturally shines wherever they go, and potential partners or significant others of a Leo will revel in their warm, joyful light. If your date has major, pie-in-the-sky dreams about being a New York Times bestselling author or TikTok star, has an Insta grid filled with a notable number of selfies, and a voracious appetite for fancy weekend getaways or, at the very least, the bites from the best restaurants in town, you're likely seeing someone born under the influence of sunny, dynamic, self-assured, charismatic Leo energy. What Leos Are Like in Love & Bed Leo's romance style After all, when it comes to following their hearts and setting themselves up for the ultimate fun, pleasurable, fancypants experience, dynamic, life-loving Leos will spare no expense. But just as readily as they might seek to lead and soak up attention and applause, they'll shine their blinding, perpetually warm inner light on those around them, throwing themselves into planning an OTT celebration for a loved one with all the most gasp-worthy decor and gourmet bites, devote time and money to a favorite charity, or plan (and shell out for) a memorable, lavish anniversary getaway with their true love. They'll naturally slide into an executive position, guiding a team effortlessly from the front of any room, decide they can make a real difference by running for local government, or aspire to see their name in lights as the headliner of a hit production. Since the vitality-bringing, confidence-enhancing sun has such a clear impact on Leo's personality, the fire sign tends to go toward opportunities to run whatever literal or figurative show they're most drawn to. ![]()
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